Feedback is Essential!

Get customer feedback! They'll tell you things that you may not realize or admit otherwise. Be cautious though because the customer isn't ALWAYS right (like the ol' saying goes) Be sure to give it some thought, talk to others about it, and then decide what you think is best for your business. (not your pride) If it really does make sense then by all means act on this information and adjust your business accordingly.
-GEM Founder

Advertising

Paid advertising is necessary for your business to be truly successful. Free advertising only goes so far. If this wasn't true, the large corporations wouldn't waste their money on television, radio, newspaper, and fee-based internet advertising. -GEM Founder

Ad Writing

Make your ads believable. You may get a few people with far-fetched lies, but your honesty and integrity will ensure you have a business for the long haul. -GEM Founder

Stay Focused!

Not satisfied with your sales? Getting discouraged? Don't dwell on the past and don't give up! Simply ask yourself what you can do better or differently. Rome wasn't built in a day and your business won't be either. -GEM Founder

Product Buzz

"Build buzz for your own products by thinking of them as separate discreet projects, not as simply another entry in your catalog." (source: Dave Taylor, The Complete Idiot's Guide to Growing Your Business with Google)

Stay Focused!

"The greatest challenge facing any entrepreneur is focus. Stay focused or you'll overextend, miss critical market and industry cues, and die a death of a thousand small cuts" (source: Dave Taylor, The Complete Idiot's Guide to Growing Your Business with Google)

Customer Relations

It's great and important to reach the masses, but never under estimate the real value of reaching out and getting to know your individual customers! -GEM Founder

Making Deals!

Always seek Win-Win situations!

Do your clients or customers own a business? Do you have a sales reps under you, such as a downline or sales team? Refer just two of them to GBAN and get your business back in THE GEM SPOTLIGHT for two more days!

PLUS, they will get their business in THE GEM SPOTLIGHT for two days which HELPS your business, right? Better yet get your whole team in GBAN and THE GEM SPOTLIGHT and really leverage this concept! -GEM Founder